Generation Lab | Cyrus Beschloss
We learn a lot about the workforce of tomorrow, by probing the hearts and minds of young people today. So, we did that.
A popular stereotype is that a wave of young people want to become social influencers, content creators, or sidestep the job market altogether.
The key question: We asked young people what they want to be 'when they grow up' to understand what industries are winning minds among the next generation.
Here's what they told us:
The most popular careers young people want to pursue:
Of the following, which do you want to maximize the most as you grow into a career?
Personal fulfillment/happiness: 49%
Time for family: 18%
Societal impact: 8%
Here's the whole study:
Here's what we found:
a giant chunk of young people are irked by their peers who don't vote.
The raw data report:
Generation Lab slide deck:
The Methodology: The study was conducted from Oct. 22-27 with a nationally representative sample of 812 respondents ages 18-29, with a margin of error of +/- 3.4 percentage points.
The Generation Lab conducts polling using a demographically representative sample frame of young people around the country, across educational, racial, political, geographic, gender and economic backgrounds.