
RESEARCHING
64%
+4.0
85%
+3.0
6.5
-1.5
FAVORABILITY
NAME ID
CULTURE
20%
-4.0
44%
+15.0
40%
-10.0
APPLICATION INTEREST
GOODNESS
BELONGING
ID
NAME
"Have you heard of _________?"
RACE
GEOGRAPHY
GENDER
SKILL
FAVORABILITY
RATING
“Do you have a favorable or unfavorable view of _________?"
RACE
GEOGRAPHY
GENDER
SKILL
